Rebrand the start-up changing the hiring process

Overview

Visume is a video-first recruitment platform built for people who don't fit on a page, candidates in hospitality, creative, and media roles who show better than they read. Instead of a CV, they apply with a short video: the way someone talks about their work carries what a bullet list never could. We partnered with them to build a brand identity that matches that energy, confident, human, and unmistakably not another grey recruitment platform. The identity leans into personality and motion: bold type, high-contrast colour, and a visual system built to hold video as the hero rather than an afterthought. Every touchpoint, from the candidate app to recruiter-facing materials, carries the same direct, energetic tone, built to make Visume feel like the platform candidates actually want to be seen on.